In 41 BC, Cleopatra sailed up a river to meet Mark Antony, one of the two most powerful men in Rome. Her sails were purple, and in her world that was the most expensive dye there was.
Before the ship was close enough to see her, the crowd on the riverbank saw the color of her sails, and they knew who was arriving. The color was the announcement.
This is what color has always done.
In 1908, the suffragettes marched to Hyde Park in white, with purple and green. They were not yet allowed to vote, and they were not yet allowed in most rooms where decisions were made, but they were going to be seen in color.
Color has been a language of women who refused to wait to be introduced. They knew that the right color, worn with intention, walks into the room a step before the woman wearing it.
You come from a long line of women who chose their colors on purpose. Your good color is doing exactly what Cleopatra’s sails did. It is announcing who is arriving.
PUT ON Today, notice the first color you see on another woman, maybe a coat across the parking lot or a top in the pickup line. What does the color tell you about her before she says a word?




